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October 2, 2018 by eric@mouseandelephant.com Leave a Comment

Applying the lessons of #MeToo to #BlackLivesMatter

The #MeToo movement continues to call out sexual predators for past abuses and hold them accountable for assault and harassment.

In this talk, delivered at TEDxAmoskeagMillyard 2018, The Mouse and the Elephant co-founder Dr. Kira Hudson Banks asks us to pause, reflect on what we have learned from the movement, and consider how we might apply lessons from #MeToo to #BlackLivesMatter.

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February 9, 2018 by eric@mouseandelephant.com Leave a Comment

An honest reckoning with the truth

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In 2015, Ed Yong, a science writer for The Atlantic, wrote a story based on a conference he attended that quoted six men and one woman. The six men were “all quoted for their professional expertise,” while the woman’s quote “was about her experience as the mother of a child with a genetic disease.” The disparities, he writes, “leapt out at me, but only after the piece was published. They felt all the more egregious because the CRISPR field [detailed in the story] is hardly short of excellent, prominent female scientists.”

Inspired by a critical analysis of her sources by his colleague, Adrienne LaFrance, who found that of the people she mentioned or quoted in her stories, only 22 percent were women, Yong analyzed his own work, and found a similar ratio.

“That surprised me,” he writes. “I knew it wasn’t going to be 50 percent, but I didn’t think it would be that low, either. I knew that I care about equality, so I deluded myself into thinking that I wasn’t part of the problem. I assumed that my passive concern would be enough. Passive concern never is.”

He resolved to do something to change the ratio. And the first step in his process was simply “spending more time searching for women to interview.” He has a standard process for finding sources for any story; “To find more female sources, I just spend a little more time on all of [my standard steps]—ending the search only when I have a list that includes several women.”

To measure his progress, he writes, “I tracked how I was doing in a simple spreadsheet. I can’t overstate the importance of that: It is a vaccine against self-delusion. It prevents me from wrongly believing that all is well. I’ve been doing this for two years now. Four months after I started, the proportion of women who have a voice in my stories hit 50 percent, and has stayed roughly there ever since, varying between 42 and 61 percent from month to month.”

And while “Finding diverse sources, and tracking them, takes time, [it’s] not that much time. I reckon it adds 15 minutes per piece, or an hour or so of effort over a week. That seems like a trifling amount, and the bare minimum that journalists should strive for.”

Inspired by the progress he’s made, Yong is looking to make his work even more inclusive: “Since November 2015, I’ve also been tracking the number of people of color in my stories. That figure currently stands at 26 percent for the last year, ranging between 15 and 47 percent from month to month. I want to make it higher. I’m thinking about how to include more voices from LGBTQ, disabled, or immigrant communities. I’m thinking about the people who appear in the photos that accompany my pieces, rather than just those whose words appear within quote marks. Gender parity is a start, not an end point.”

Yong’s story illustrates several key points that are crucial to keep in mind when working toward greater inclusion:

An honest reckoning with the truth is essential, and honest reckoning starts with disaggregating the data. Yong was mindful enough to want to know the gender ratio in his stories, but even he thought the numbers of women quoted would be higher. Actually measuring the data helped him see that his best intentions weren’t enough if equity was his desired outcome.

Making a change means making an effort. Yong examined his own writing process, identified ways in which he could adjust that process to get the outcome he wanted, and then committed to the extra effort necessary to achieve that outcome. In the end, the effort wasn’t onerous — but he still had to decide to make that effort, and see it through.

Feeling like you’re doing better isn’t enough. Changing behavior without measuring outcomes might have made him feel better, but wouldn’t have helped him know if he’d actually made real progress — or ensured that he was actually helping to amplify underrepresented voices. Tracking his progress, in something as simple as a spreadsheet, clarified whether or not what he was doing was working.

The first step in the right direction leads to more steps. When he reached a 50 percent ratio of women’s voices, Yong didn’t sit back and relax. Instead, he realized that he now had a process for solving a problem, and could apply that process to other areas he wanted to address.

When you see inequity, take responsibility. No editor made him do this. No readers called him out on his work. But once he was aware of the inequity, he took responsibility, determined changes he could make within his sphere of influence, and took action. His new approach may not change journalism, or even the way things are done at The Atlantic. But based on the response to the article online, it’s a good bet other reporters are paying attention. Though he hasn’t explicitly called on other reporters to join him in this effort, when it comes to inclusive journalism, he’s raised the bar.

No matter our work, there’s a lot we can learn from this story.


This originally appeared in The Mouse and the Elephant Weekly. Read the full email, explore other resources, and subscribe at https://tinyletter.com/mouseandelephant/.

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February 13, 2017 by eric@mouseandelephant.com Leave a Comment

How to advocate for balance

Lilly Wahl-Tuco was pregnant and frustrated.

She had returned from an assignment abroad, and was trying to find a project to work on for the few months before she gave birth, but the transition wasn’t easy.

One day on a break, she commiserated with a friend — a new mother who also was not finding work very family-friendly. “We said, ‘I can’t believe we don’t do this right. I can’t believe we can’t do better,’” she recalled. Her friend mentioned a group of new mothers who shared their frustrations, and wanted to do something. “I said, ‘Count me in.’”

They met at the coffee shop in the basement of their office building and shared horror stories. Many were about being unable to take leave to care for their children. “We said, ‘There’s enough of us that are dealing with this that we could write down what the needs are and what the gaps are and start a group,’” Wahl-Tuco said.

They weren’t sure whether they could penetrate the organizational bureaucracy and actually enact change, but they committed to try. 

Their bureaucracy is not like your bureaucracy, though. Wahl-Tuco works for the U.S. Department of State.

Read the full article from The Mouse and the Elephant co-founder Eric Ratinoff, and his “A Seat at the Table” co-author Dr. Loretta Brady, at the New Hampshire Business Review.

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June 27, 2015 by eric@mouseandelephant.com Leave a Comment

The President, a garage, and the n-word. Seriously, WTF?

by Eric Ratinoff

President Barack Obama participates in a podcast with Marc Maron in Los Angeles, Calif., June 19, 2015. (Official White House Photo by Pete Souza)
President Barack Obama with Marc Maron in Los Angeles, Calif., June 19, 2015. (Official White House Photo by Pete Souza)

As you may have heard, the President said the n-word this week.

And though he said it on the WTF with Marc Maron podcast, in the context of a much larger discussion about race relations in America, itself part of an hour-long interview that also explored (among other things) identity, gun laws, and Richard Pryor — and said it to make the point that just because it’s no longer okay to say that word in public, it doesn’t mean we’ve wiped out racism — news outlets reacted as though the sole reason he sat down with Maron was to utter that one word, and thus further divide the country over race.

While it’s by now predictable that the media-industrial complex will freak out about things like this, it’s still frustrating and disappointing to see a thoughtful, nuanced conversation about a complicated, difficult topic once again get boiled down to a hysterical reaction about the use of one word.

To be clear, conversations about language are worthwhile. Language matters.

But to fixate on one word misses the very point the President was trying to make — not to mention all of the larger, more complex things he was, you know, actually talking about. And while it’s foolish to hope the media might devote time to those more complex points — or anything that can’t be compressed into a 30-second sound bite — here’s hoping all the hubbub prompts some people to actually listen to the full podcast.

As he says in the interview, one reason President Obama was willing to open up and talk candidly about race in this setting was because a podcast, unlike a press conference, lends itself to honesty, reflection, and in-depth conversation. It’s personal, because it’s an open-ended discussion between two human beings.

It also helps that for all his neuroticism, which he often shares at length, Marc Maron knows how to listen.

In case you missed it in the photo above, there’s a small sign, stashed above the bookshelves in Maron’s garage, that captures not only Maron’s podcasting philosophy, but a pretty good credo when it comes to conversations about race, gender, religion, or any other area where our differences may divide us. The sign reads:

What People Need Is A Good Listening To.

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